The 5 most-read articles of 2024

With the introduction of the European Accessibility Act (EAA) in 2025, organizations face both significant challenges and exciting opportunities. The legislation requires organizations to make their digital services accessible to people with disabilities. Want to learn more about what this act entails and who needs to comply? Read the full article to find out, complete with practical tips to ensure you're prepared in time. 

We sat down with Hans Schuurmans, renowned author of the book ‘AI am a Human’. He explained why organizations need to act now to stay ahead of developments in artificial intelligence. According to Schuurmans, AI doesn’t just take over repetitive tasks; it also creates opportunities for empathy, creativity, and innovation. 

Deaf and hard-of-hearing individuals face challenges when using digital tools. Digital accessibility offers solutions to make websites and digital content more inclusive. Think of features like subtitles, sign language translations, and transcripts.

A picture is worth a thousand words, and moving pictures are worth even more. This article outlines six reasons why video content is such a powerful tool, including its ability to visually convey complex ideas and build strong emotional connections with viewers. It also provides practical tips for effective use of video, storytelling techniques, and maximizing impact on social media.

Social search is changing the way users find information, with platforms like Instagram and TikTok increasingly being used as search engines. How can businesses optimize their content for social media to leverage this trend? And how is this shift influencing search behavior? Dive into the article for actionable insights!